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Performance Optimization
Team Coaching

"More than 50% of my performance comes down to winning the battle with my negative voice."
- M.L.B Pitcher
(one of Jonathan's Coaching Clients)

"My physical abilities can get me in contention in tournaments but the only way to win is by being 100% locked in on winning the battle with my negative voice."  
- P.G.A. Player
(one of Jonathan's Coaching Clients)

Your performance in sports, business and life

is a delayed response to the quality and consistency

of your mindset, habits and discipline!

Elite Performance Coach, Award-Winning Fitness Expert, 30-time Boston Marathon Finisher, 12-time Ironman Triathlon Finisher and Bestselling Author Jonathan Roche will be your team's guide as they optimize your mindset, habits and discipline to then Reveal Their Full Potential!

Jonathan serves as a Performance Optimization Coach for Professional Athletes (NFL, NBA, PGA, LIV, MLB and NHL), College Athletes, CEOs and other business leaders. 

Performance Optimization Team Coaching is great for Professional Sports Team, College Sports Teams and businesses that want their team members to have a competitive advantage as they are coached by one of the top Performance Coaches in the World.

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Jonathan coaches Athletes, Executives and Leaders from numerous professional sports leagues, colleges and companies including:

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Jonathan guides his clients in 3 Key Ways:

1) Mindset Optimization (the true battleground and your biggest opportunity)

2) Habit Optimization (on and off the court, field, course, ice, marketplace, etc.)

3) Discipline Optimization (consistently following through on your habits - especially when you don't feel like it)

This leads to 6 Key Results:

1) World-Class Performance (both personally and professionally)

2) Taking on and Beating your Real Competitors (your Negative Voice, your Prior Self and your Cell Phone - not other athletes or other companies in your industry)

3) Achieving Healthy Longevity and Extending your Career (The goal is for Professional Athletes to 3X the average career length in their league or for business leaders to thrive for decades.)

4) Having the Most Fun You Have Ever Had playing your sport or in your career

5) Elevating Your Leadership (inspiring teammates to elevate their game by showing them what's possible - to lead it you have to be it) 

6) Revealing your Full Potential

Each 30-minute weekly coaching call is focused on Jonathan equipping your team with 2 or 3 new tools and strategies to control their mindset, optimize their habits and elevate their discipline.

In addition, each team member utilizes the patent-pending Performance Optimization System. This system includes 40 Peak Performance Habits (16 Mindset Habits, 6 Exercise Habits, 6 Nutrition Habits, 6 Sleep Habits and 6 Healthy Longevity Habits). They take their score each week on your phone (it only takes 4 minutes).

Here are 3 Examples of Powerful Coaching Sessions:

1) Preparation is Everything!

Confidence is nothing more than indication of preparation!

Pressure is nothing more than an indication of a lack of preparation!

World-class preparation is as much about what you stop doing as it is about what you start doing. In fact, your success both personally and professionally is tied more to what you stop doing (especially in your mind) versus what you start doing.

2) Embrace Discomfort!

Your relationship with discomfort will determine how much of your potential you reach! When you intentionally embrace and train in discomfort you become comfortable being uncomfortable and that makes you unstoppable.

3) Nail Your Mental Pacing!
Your mental pace determines your ability to see, hear, learn, improve and lead. Your brain is an energy hog (it takes up 2% of your body mass but uses 25% of your energy - and that goes up to 30% to 40% while competing or during high stress moments) so learning to mentally pace is a huge competitive advantage!

The ultimate goal is to guide your team as they Reveal Their Full Potential Personally and Professionally!​​​​​​​​​

Why is Performance Optimization Coaching so effective?  Talent gets a person on the team and their work ethic gets them in the game. But only a world-class mindset and optimizing their habits will lead to them being mentally lite while they perform to then reveal their full potential.

Performance Optimization Team Coaching with Jonathan Roche includes:

Team Coaching Calls on Zoom (30 minutes per week or 60 minutes every two weeks).

• Access to the Performance Optimization System (40 Key Habits and other powerful tools).

• Coaching Texts with Motivational Videos (Two per week including game days - the game day texts can also be sent to top NIL donors or season ticket holders).

• Team Results Reporting on Key Metrics (40 Key Habits, Mindset, etc.)

• Team members can call or text Jonathan anytime (for 1-on-1 support, coaching or guidance).

• Recruiting help from Jonathan (for Pro and College Sports Teams). He explains to recruits and their families how Performance Optimization Team Coaching positively impacts career length. This leads to marginalizing salaries for Free Agents in Professional Sports and marginalizing NIL for college players.


What is the investment for Performance Optimization Team Coaching?

$5,000 per Month (Paid quarterly - cancel anytime)

Important Notes:

  • If you don't think that Jonathan's Team Coaching is the best investment you have ever made in your team then he will give you a full refund at any time (not just for the time left that you have invested in but also for the entire time of him coaching your team). 
    Why would he offer this? B
    ecause he is 100% confident in his coaching and the profound impact it will have on your team.

Here is Jonathan’s full Bio:

 

Jonathan Roche is an Elite Performance Coach, Award-Winning Fitness Expert, 30-time Boston Marathon Finisher (running 29 straight to raise funds for Dana-Farber Cancer Institute), 12-time Ironman Triathlon Finisher and Bestselling Author. He is also the Founder of Performance Optimization, Inc. (formerly Breakthrough Health - founded in 2004) and he holds two patents on Personalized Interval Training.

Jonathan is a Performance Optimization Coach for Professional Athletes (NFL, NBA, PGA, MLB and NHL), College Athletes, CEOs and other business leaders. In addition, Jonathan guides Leadership Teams and companies in attaining Performance Optimization through Keynote Speaking Engagements!

Jonathan’s first book (“The No Excuses Diet”, which is an anti-diet book) hit #3 on the Amazon Best Seller List and was featured on The Today Show.  His second book titled “12 Key Habits to Thrive” was released in 2022 and is on track to surpass 100,000 copies sold.  Jonathan is currently working on his third book titled "12 Key Habits" that will be released in May of 2027.

Jonathan's goal is to sell 100 million 12 Key Habits books by 2035 (not to sell books but to use books as vehicles to positively transform lives). 

Contact

Peak Lock-In, Inc.

357 Gannet Road, Suite 53

Scituate, MA 02066

© 2026 by Peak Lock-In, Inc. 

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